FAQ's

If you do not see your question below, give us a call or send us an email and we will get back with you as quickly as possible.

What makes The CMO Outsource different from other marketing agencies?

Most marketing agencies actually do the tactical disciplines of marketing such as: creative design, website development, search marketing, advertising, email marketing etc.  The CMO Outsource manages these vendor resources on your behalf.  And since we do not rely upon performing these tasks to make money, we can remain objective not only in the selection of which vendors will perform what, but also in what tactical actions need to be performed in order to achieve the sales objectives as set forth in the strategic marketing plan.  We are your marketing department. 

How much are the services of The CMO Outsource?

Our services are priced based upon the amount of time needed to complete the assignment.  In the case of building a strategic marketing plan, the size of the company and the amount of research needed to build a thorough, comprehensive plan will impact the number of hours needed for its completion.  In the case of plan execution and maintenance, a mutually agreed upon number of hours per week is negotiated. 

What information do I need to have for The CMO Outsource?

The more information you can provide, the less time it will take to research and find the information.  Examples of this would be the last five years’ sales reports, competitive information, industry periodicals and research data, as well as personal knowledge of the market.  We also want to review your business plan. 

Do you guarantee your strategic marketing plans?

The CMO Outsource stands behind its work.  You will receive the most comprehensively researched and documented strategic marketing plan possible, based on specific sales objectives and executable tactical plans and tracking, and one which anyone could step in and follow.  We want you to be so happy that you will tell everyone you know! 

How do you justify what we pay you on marketing plan execution?

Having managed a number of these kinds of projects, the biggest advantage you will see is a clear understanding of what to expect and when.  We use Internet based tools for the managing of every project.  This keeps a constant flow of communication between all parties involved.  This also lays out specific timelines and critical benchmarks that each party is responsible for in order to make sure the project completes on time and on budget.  This also frees your time to focus on what you do best, your business.